Category Archives: Press releases
This week I assisted a client to prepare for a radio interview with BBC Radio Wales News. This Blog contains a few tips to help you prepare for a radio interview, including; reviewing your message, turning off your phone, talking to the interviewer, pretending it’s a chat amongst friends, listening, smiling and you will be great…
I often get asked, ‘What is PR and how can it help my company?” We all rely on our reputation in business to grow and profit. Your customers, clients, new clients, employees, directors, investors, journalists are all interested in your companies reputation. Focussing on your company’s reputation, assessing how…
To make the news your story has to be newsworthy. The definition of newsworthy is ‘Interesting enough to be reported as news’.
People are the main focus of every news story. Our interest is in a person (celebrity or real life story) or groups of people (back pain sufferer or under 5’s).